PERFORMANCE × SPATIAL DESIGN × EXPERIENCE DESIGN

Overview:

New Year’s Eve: Class of 2025 was a 700+ guest Immersive nostalgic elevated prom experience featuring over 1,000 balloons, an ice sculpture, themed photo booth with Crosages and boutineers, interactive elements, and curated ambient performances, supported by a custom sound and visual package.

Environment Buildout
Transformed the venue with a large balloon arch entrance, 1,000+ long-stringed balloons, abundant fringe, a marquee-lit DJ booth, props, and a central ice sculpture. Curated the photo booth experience and arranged all elements throughout the space.

Performances
Programmed multiple DJs and ambient performers, including cheerleaders and an outdoor light artist. Transitioned performers into dance floor sets later in the evening.

Multi-Sensory Integration
Integrated sound, visual, and tactile elements, including tarot readings, themed consumables, and corsages and boutonnieres.

Guest Flow + Operations
Oversaw pacing and coordination with vendors, including security, coat check, and movers.

Impact:

The event combined large-scale design, live performance, and interactive elements, creating a fully immersive prom experience. Guests engaged at multiple touchpoints throughout the night, with many reluctant to leave even as the event concluded.